Gen Fitness was founded by Gena Laielli and her brother Vincent Rivera. Gena has always had a passion for health, fitness, and nutrition. She has a unique training style that keeps workouts fresh, quick, fun, and most importantly, effective so you will see results.
She has always wanted to share her love for fitness while giving back to the community, as well appreciating our heroes for all they do.
Gena is the owner and operator of Gen Fitness. Her brother, Vincent, is a former army captain, army ranger, and Westpoint graduate. Their father is a retired Jersey City fire fighter involved in 9/11.
Gena is a health, fitness, and dietry expert with 10 years experience in training and 12 years of nursing. She is a mother of two and wife to a fire fighter.
Gena appeared on Stone Cold Steve Austin’s fitness reality show Broken Skull Challenge in 2014.
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